H.J. Martin completes signature project, The Haberdasher
H.J. Martin & Son completed a signature retail project – The Haberdasher Limited in downtown Green Bay – late in 2014. A long-time men’s clothier in the city, The Haberdasher Limited relocated from its prior location on the southern edge of downtown to a previously unfinished space at 335 N. Washington St., across the street from the new global headquarters of Schreiber Foods and a block away from the expanding KI Convention Center.
What made the project unique for H.J. Martin was the company’s involvement from start to finish as the general contractor and construction manager, touching all aspects, including design, engineering and phasing. In those roles, the company also hired and facilitated all sub-contractors, while utilizing four of its own divisions – Walls and Ceilings, Glass and Glazing, Flooring, and Doors and Hardware – to self-perform work.
“We take tremendous pride in this project,” says H.J. Martin CEO Edward Martin. “To be involved in every facet, from beginning to end, demonstrated the full scope of H.J. Martin’s capabilities. I’ve had a number of people comment that The Haberdasher Limited has the look and feel of a retail operation in a big city, like New York or Los Angeles.”
The new owner of The Haberdasher Limited, Daniel Wickman, was clear in his vision for the clothier’s new retail space: he wanted unique, he wanted upscale, and he wanted different than any other clothing retailer in Green Bay.
H.J. Martin project manager Tim LaSure was on hand for the initial site walk-through, on Jan. 29, 2014, looking at the 3,700 SF of retail space which had been empty since the building was constructed in 2008. LaSure then worked closely with Wickman, the architect (Performa Inc. of Green Bay) and the design team (Designs of the Interior of Green Bay) during the conceptualization and design phases.
LaSure and the design team strategized on several unique aspects of the project. To avoid low acoustical ceilings of roughly 10 feet in height, custom ceiling clouds and pans were specified. This provided for a more open concept, allowing for a mix of drum lights, chandeliers, canned lights and track lighting above.
LaSure himself developed the ornate entrance and adjoining storefront of The Haberdasher Limited. He designed the store’s front entrance and assisted with the design of the canopy, including the choices of bases. The idea of the bases being constructed of PVC and painted black originated with LaSure.
“Tim LaSure guided this project from start to finish for us,” says Martin, “and it’s a real credit to him and the on-site superintendent, Danny Green, that it turned out so well. Tim’s ingenuity and creativity helped to make it a one-of-a-kind retail destination in Green Bay.
“We are thankful that Daniel Wickman trusted H.J. Martin with such a special project in our hometown.”
(click on any photo within gallery to enlarge it, double click to zoom in)
All photos by Mike Roemer Photography, Inc.
Construction began on March 17, 2014, and all work substantially was completed, and the space turned over to the owner, on Aug. 15, 2014.
H.J. Martin self-performed several portions of the project. Its Walls and Ceilings division handled the steel-stud framing, along with the drywall installation and finishing. Walls and Ceilings also expertly crafted the custom clouds and pans overhead.
The Glass and Glazing division of H.J. Martin followed to install the storefront windows, the front-entrance doors, mirrors and the interior glazing within the tailor shop.
The flooring consisted of 1,990 SF of Provenza Heirloom engineered hardwood in the retail area, along with 1,540 SF of luxury vinyl tile (Earthwerks Legacy Plank) in the tailor shop. Tom Feuerstein of H.J. Martin oversaw the flooring installation.
Other local sub-contractors hired by H.J. Martin for the project included Vos Electric, Beno Plumbing and Hurckman Mechanical Industries for HVAC and fire sprinkler work. Camera Corner Connecting Point provided the security cameras, while Martin Systems oversaw the security and fire protection systems.
The Haberdasher Limited opened for business on Sept. 2, 2014.
Tags: Beno Plumbing, Camera Corner Connecting Point, construction manager, custom ceiling clouds and pans, Daniel Wickman, Danny Green, Designs of the Interior, Downtown Green Bay, Earthwerks Legacy Plank, Edward Martin, Elevate97, general contractor, H.J. Martin & Son, Hurckman Mechanical Industries, Inc., Joseph A. Interiors, KI Convention Center, Martin Systems, men's clothier, Performa, Provenza Heirloom, retail, Schreiber Foods, The Haberdasher Limited, Tim LaSure, Tom Feuerstein, Vos Electric