Carpet One conference: Interview with designer Melissa
A few of our H.J. Martin and Son team members had the opportunity to attend the Carpet One Conference in Orlando, Florida in early January. We took a few minutes to get the details from Interior Designer, Melissa Kalupa!
Tell us a little bit what this conference is about.
Carpet One is a buying group H.J. Martin and Son is a part of. By being a part of this group, we are able to buy products at lower prices allowing the customer to receive better pricing. The conference highlights additional training for programs we use, social media techniques, ways to use new trends, including the color of the year, listening to motivational speakers, and, of course, a look at new products that are launched.
Are there any new products that are launching?
There are some new SmartStrand/Innovia & Innovia Touch carpets, and we will be stocking a new hardwood from the Hanover Hills collection. There were quite a few tiles from a number of vendors, including both field and mosaic tiles. Armstrong is coming out with a new technology on their luxury vinyl products to help fight against wear and tear.
Did you attend any seminars while you were there?
I went to a Houzz seminar and to learn how to leverage the latest assets on Houzz to further provide tools and ideas to our clients. Clients love to see finished projects, so we will be working as a team to grow our base of photographed jobs for a variety of project types.
Were there any notable speakers or guests?
The key note speaker was Jeremy Gutsche and he talked about ways to use innovation to generate ideas with an ever changing market. (*See additional information below the gallery.)
Why is it important to attend these types of conferences? What are the benefits you bring back to our clients?
It is good to always be meeting with other vendors to see what materials are new and how they are being incorporated in other environments and spaces. We can also learn about what new products are being released, so we can always present our customers with the latest trends.
How did it benefit you personally?
This was my first time attending the Carpet One Convention. It was very beneficial to see how large Carpet One is and how much H.J. Martin and Son benefits from being a part of this cooperation. We can get great pricing for products that are very high quality, because we are able to purchase them as a buying group. It’s also very beneficial because vendors want to sell their products to Carpet One, which is a very exclusive group of successful flooring businesses.
*Jeremy Gutsche is “an intellectual can of Red Bull” (Association Week), award-winning author and management consultant to brands, billionaires and CEOs. Gutsche is the brains behind Trendhunter.com: the #1 trend-spotting site in the world. With contagious enthusiasm, Gutsche shows audiences how to use methodical innovation to generate ideas and kick-start creativity during times of change.
In the past few years, Jeremy Gutsche has inspired 300,000 people at 400 events for top-tier brands, billionaires, and associations. With an MBA and CFA, as well as two bestselling business books and an influential website, Gutsche is a creative globe-roamer with a broad appeal. TrendHunter.com is the largest, most influential, most updated collection of cutting edge ideas available anywhere. Imagine the insight you’d get from a 100,000,000 person focus group. That’s Trend Hunter—its custom innovation advisory is changing the way the world’s most powerful brands innovate. As its founder, Gutsche relentlessly tracks and finds The Next Big Thing—that valuable but elusive commodity—for a global audience that generates millions of views a month.
Jeremy Gutsche is the winner of The Cisco Innovation Excellence Award and the BDC’s Young Entrepreneur of the Year Award. In bold, interactive keynotes, he delivers a blend of viral new trends, strategic frameworks, and a contagious enthusiasm for innovation. He possesses a unique perspective on innovation in the business context, and draws on his background in both corporate strategy and Web 2.0 to provide you with inspiration and tools to generate ideas, stimulate creativity and unlock potential.
At 28, as one of Capital One’s youngest Business Directors, Gutsche led his team to grow a billion dollar portfolio of market leading products. And as a Management Consultant for the Monitor Group, he advised Fortune 50 clients on top level strategy. His first business book, Exploiting Chaos, won an Axiom Business Book Award, was named an Inc. Best Book for Business Owners, and was a #1 bestseller on the 800 CEO Read list. His second book, Better and Faster, was aNew York Times bestseller, #1 on Amazon and a CEO Read “Select” book for CEOs, entrepreneurs, and managers. He holds an MBA from Queen’s, is a CFA, and studied innovation at Stanford’s Graduate School of Business.
Tags: Armstrong, Carpet One, Carpet One Floor & Home, Convention, Flooring, Hanover Hills, Houzz, Innovia, Innovia Touch, Interior Designer, Jeremy Gutsche, Melissa Kalupa, Seminar, SmartStrand, Trends